CRO software that reaches out before visitors bounce.
Most sites convert 2–5% of their traffic and lose the rest without a word. Glimpze adds a live conversation layer to your funnel — proactive outreach at the moment intent peaks, AI answers, and instant video — so hesitant, high-intent visitors convert instead of leaving. No redesign required.
Traffic isn't your problem. Friction is.
You already pay for the visitors. Conversion rate optimization is about how many of them leave with their one question unanswered.
Leak 01
Landing pages can't answer back
A visitor with one unresolved objection doesn't file it anywhere — they close the tab. No amount of copy anticipates every question.
Leak 02
Pricing pages leak quietly
Your highest-intent page is also where hesitation peaks. Most visitors who leave it were one answer away from converting.
Leak 03
Forms are where urgency dies
A standard contact form converts 2–3% of the people who see it. The rest weren't unwilling to talk — just unwilling to wait.
Reach out first, the moment intent peaks.
A visitor lands, skims for a few seconds, and leaves if the page doesn't immediately answer “is this for me.” Proactive rules reach out first — a nudge above the launcher, not a pop-up — fired by the exact behavior that signals intent. It's the highest-leverage move in the funnel: the conversation starts before the bounce.
- Rules on exit intent, scroll depth, and time on page
- Target by path, referrer, or UTM source
- Chained follow-ups with their own delay if the first is ignored
- Frequency caps, so it never turns into a pop-up barrage
Proactive rules
3 activePricing follow-up
Fired↳ after 5s — “Still here if you need help.”
Exit-intent save
Paid-traffic welcome
Max 1 per session · 5 min cooldown
Answer the comparison question no FAQ covers.
A visitor weighing options has one specific question — does this integrate with X, is this GDPR-compliant — that no static page happens to cover. The AI agent answers from your own docs and pricing, cites its sources, and hands off to a live rep the moment a question goes beyond it.
- Trained on your docs, pricing, and knowledge base
- Cited answers, not a generic script
- Clean handoff to a human when it matters
Remove the last step between ready and converted.
A ready visitor shouldn't meet a five-field form or a scheduling back-and-forth. They connect to an available rep in seconds over live video or chat, routed automatically — and if a meeting is the right next step, it's booked into Google Calendar before they leave the page.
- One click from browsing to a live conversation
- Routed by availability and rule
- Meetings booked straight into Google Calendar
CRO capabilities most teams haven't discovered yet.
These ship with Glimpze today. Each one is another way to put the right moment in front of the right visitor.
Capability 01
Visitor segments
Build rule-based segments on path, domain, referrer, or country, then give each one a different experience. A visitor from a target account's domain doesn't need the same treatment as a random blog reader.
Capability 02
Behavior-based triggers
Beyond exit intent: fire a nudge on scroll depth, time on page, the specific path a visitor is on, or the UTM source that brought them in. Chain follow-up messages with their own delay if the first is ignored.
Capability 03
Smart, geo-aware routing
Route visitors to the right rep by availability and by rule — including country-based routing, so a visitor in a given region always reaches the team that covers it.
Capability 04
Live visitor feed
See who's on your site right now: the page they're on, how they arrived, and how many times they've been back — so your team acts on intent instead of guessing at it.
10–20%
chat-to-conversion rate, versus 2–3% for a contact form.
~20%
typical lift from adding live chat to a website.
5–10%
lift from engaging visitors at exit intent.
One line of code. Live in minutes.
Install the widget, then point it at your highest-intent pages first — pricing, demo, and comparison pages convert the most from a live layer.
CRO questions, answered.
What counts as a good conversion rate?
It depends heavily on industry, traffic source, and what you count as a conversion. Rather than chasing a benchmark, measure your own baseline and focus on steady, tested improvement against it — a relative lift on your own funnel is more meaningful than any external average.
How is CRO different from SEO or paid acquisition?
SEO and paid acquisition bring more visitors to your site. CRO increases the percentage of those visitors who convert. They are complementary: CRO multiplies the return on every visitor your acquisition channels deliver.
Where should you start with CRO?
Start by instrumenting your funnel so you can see where drop-off is largest, then prioritize the step with the most lost, high-intent visitors. Form a clear hypothesis about the cause, and run a controlled test before rolling out the change.
Does Glimpze replace tools like Hotjar, Optimizely, or VWO?
No. Glimpze doesn't do heatmaps or split-testing statistics; it adds the live conversation layer those tools can't: a way for a hesitant, high-intent visitor to get an answer in the moment, instead of quietly leaving. Most teams run it alongside their existing analytics and testing stack.
How long does it take to set up Glimpze for CRO?
The widget installs with a single line of code and is typically live in minutes. From there, set up proactive triggers and segments on your highest-intent pages first — pricing, demo, and comparison pages are where a live conversation recovers the most conversions.
Want the fuller picture? Read What Is Conversion Rate Optimization (CRO)? or browse the full CRO topic hub.